Confidently walking the line between the profoundly personal and the broadly accessible – Denver-based artist Jaid captures a sense of intimacy and vastness united, for the all-consuming soundscape, provocative reflections, and uplifting energy, of his latest single Last Dance.
Carved out of a lyrically poetic sense of thoughtfulness and desire, with an accompanying video that’s equally retro by design but depicts both the artist lost in performance and the implied story of someone being stood up on a date, Last Dance feels like a rather timeless and distinct synth-pop offering. The production is mighty, hypnotic and energising at its peak, and the vocal wanders soulfully through the mix – a long-form melodic journey, with just the right amount of highs and lows to really keep things interesting.
From his latest album On Sale, Last Dance marks a fine introduction to the depth of identity and stylistic discovery that is Jaid’s most revealing and intimate collection yet. The song provides an immersive synth-wave production of heavy bass, meandering synths, bold kick drums and evocative vocals.
It’s an eighties aura reimagined, and features deeply introspective lyrics and an impassioned earworm of a hook. The completed Jaid album On Sale follows suit brilliantly, but also makes sure to deliver a clear sense of diversity in both topic and style, as eleven original tracks pour through, with ambient and purposeful charm.
Find all things Jaid.
