Ace Adams leads with a refreshing approach to sound design on this latest EP. Introducing a string of impressive features, 4 of a Kind opens up with a quickly likable, spacious and unique new beat, fusing the weight of hip hop with the retro soul of electronica and the more organic clap of pop.
While the project is a pop-hip-hop release on the outside – engaging melodies, catchy hooks – it also effectively presents a producer with a creatively fresh style, and this is what you pick up on more and more so as the EP plays out.
Style-wise 4 of a Kind kicks things into gear in a number of different ways, but at the same time, while eclecticism stands tall, Adams’ undoubtedly showcases one or two character traits that are fairly easy to link to his work. These retro bass-lines, these hand-made beats, this mixing and finishing – subtle intricacies emerge in every layer, regardless of whether the track is pop or hip hop – the playlist balances the two genres well, amidst plenty of other hints of genre and style.
All About You and Vegas Life are definite highlights, but the EP in full is an easy one to revisit – this is mainstream pop and hip hop but with a new and alternative edge. An impressive producer, with a bright future ahead.