Vices Of Vanity are an Atlanta-based band who skillfully fuse elements of classic rock and roll with dashes of grunge, punk, and crisp indie rock alike. Their sound is notably fresh at present – thanks to their creative balancing between influences and a finely honed production job. The band’s approach to songwriting is also firmly rooted in the effective pop category – every song I’ve heard so far has offered at least one layer in the way of making certain you’ll remember and even walk away humming it. At the same time, the grittiness of rock prevents this from being an intrusive process – that authentic edge and that raw passion you hear in the vocals and the set-up helps make the sound feel alternative and increasingly likable.
Drink Drank Drunk is a strong example of all of this. Coming in at under three minutes long, the track introduces a band with a love for music and performance. The distorted power chords, the heavy crash of the drums, the raspy vocal and the quick rhythm of the verses – all of this paves the way in a cool and carefree manner towards an ultimately anthemic hook that begs for audience participation.
At its core, the song reaches out to the thrill seekers we all like to think we are – it quickly attempts to connect to those somewhat inevitable memories (or the lack there-of) regarding nights spent in the haze of intoxication. As suggested, it’s an anthem – simple yet genuine in nature, and very easy to get swept away by. The energy of the track is sky high and the recording allows the band’s strengths to really stand tall and appeal to our inner party addicts. A live show is likely to be where things really get addictively chaotic and memorable. Easily worth a listen at volume.