OE Group presents the brand new collaborative release from renowned rapper Waka Flocka and fast-rising artist Rakeem Miles.
Far from confined by genre or crafted from instruction or familiarity, It Is What It Is leads with infectious funk rhythms and a quickly catchy anthem of a hook; promising a refreshing alternative to the current hip hop scene.
Bold by design, fast-paced and colourful, vocally distant yet intense in pace and flow, the track blends the confidence of hip hop with the organic embrace of a live-band.
Stylishly produced by Chad Hugo, with a superb bass-line of simple yet satisfying strength, the whole thing has the presence and infectious weight of a timeless pop classic. In between these hooky moments though, we get impressively dynamic verses, and production twists that keep things creative every step of the way.
Even if you only listen once, you’re likely to walk away with these words repeating in your mind. Really well-crafted, a worthy hit of alternative rap and pop energy that begs for you to turn up the volume.
Single Out November 5th. Check out Rakeem Miles on Instagram.