Story-teller and songwriter Noyz gets up front and emotive for this latest contemporary emo-rap and alt-pop single.
Delving into the details from the outset, following a fairly familiar hook melody and production style for the intro, Luv u quickly redirects things back towards classic hip hop with a crisp and clear rap verse.
Here the beat picks up, the lyrics intrigue and connect for their personal honesty and the clean mixing of the voice. Noyz impresses with his rhyme schemes and original lyricism alike, not to mention the engaging use of contrast between the gritty verses and the smoother, softer melodic hook. This arrangement works well to keep listeners interested, and also bridges the gap between sub-genres – essentially broadening its reach all the more so.
An interesting and decidedly honest style, from an artist unafraid to showcase vulnerability and struggle, regret and overcoming.