Choze is an artist bringing a fresh perspective and sense of identity to the alternative hip hop world. The UK rapper’s latest video for the track Nothing To Lose presents a captivating animation that accompanies and enhances the poignancy and openness of the song in a striking way.
Choze is working his way up in the world of independent music, this latest release highlights his lyrical abilities and his flawlessly rhythmic flow in strong way. At the same time though – the track offers something refreshingly unusual, musically speaking.
Nothing To Lose emerges with a detailed soundscape that seems to fuse elements of industrial hip hop with those of a partly EDM inspired aura, and even some from a slightly jazz-like, European angle. The horns that step forth intermittently create an atmospheric and very real, organic mood. Alongside of this you get the occasional electronic sound, some of which appear like sirens, and some other snippets or layers that add further to this sense of the streets; the manic energy, the busyness, the colour.
Where the track deals with ideas that will be all too familiar to the average listener, particularly those of us based in the UK, the music seeks to offer something a little left of the expected – the words work to connect, the music works to broaden your view of their points. It underlines a notably creative side to the artist, and it makes certain the overall sound of the track stands tall as its own thing.
Nothing To Lose is undoubtedly a track with depth, it means something real and quite heavy to the artist, and you can hear this not just through his words but through his passionate and stern delivery of them. The compelling video strengthens the cause and makes this an easy piece to re-visit. A mighty release that ticks more than a few boxes thanks to its skillful combination of relevant truths and entrancing artistry.
Stream the track on Soundcloud. Find & follow Choze on Facebook, Twitter & Instagram.
