Fusing a thoughtful and passionate hip hop core with a brilliantly unexpected soul-rock structure and sample, the track is nothing like you’d predict it to be, yet it’s everything you could hope for in an original, alternative and addictive song.
“I wanna let all the weird creative kids like me know that it’s cool to be weird and creative. And that art should be selfish, and if you only make art for money, then you’re a whore.”
The music alone, throughout Kuru, is complex & ever-evolving. The detail is superb, the creativity is unstoppable. When you pair the music & the video, the result is superb.
A huge thank you to 2018 & B.D.U.B for the absolute classic that is The Lone Wolf Theory EP. Relighting the energy & freshness of original hip-hop – the realness, the story telling, the character, the space, the colour, the creativity – this project has it all.
Endsightt plays around with structure as if he were crafting an independent film right there in front of you. It’s impossible not to hang on every moment.
The master of art rap returns. Soaking you in soulful sounds & good vibes, and all the while pushing the term alternative to the absolute limit.
It’s not the kind of music that you let float on past you without reaching out and clutching at the edges of it to try to get a little more involved.