If you make your brand an actual, larger-than-life, projection of yourself & your values, people with pick up on the genuine nature of your mission & will take notice.
Producer
It seems wrong to simply let it play behind you. It works much more effectively to immerse yourself in the moment & witness the artistry & ideas unfolding in real-time.
Trying to write about Edenn’s debut single Thinking is like trying to capture your entire summer in less than 500 words.
The way tiiiger has managed to fuse so many different building blocks into something that flows so naturally is superb. A creative at his best.
Think riots at a carnival or circus, immense pain mixed in with ignorant bliss & energetic joy, all connected & confused – uncertain what the future really holds.
The sheer precision with which he has balanced intensity, creativity & professionalism is brilliant. Unlike other EDM-inspired releases of late; it veers off in its own direction almost entirely.
Gray presents an ever-changing ambiance with an evolving mood, various layers of detail, and a number of unexpected drops both to newer heights & to calmer, spacious levels.
The emotion grows throughout, drawing you in further, filling you with an overwhelming sense of possibility.
Reintroducing fans to the much-loved blend of techno rhythms, driving synths & infectious beats, while provoking a certain set of ideas to ponder as the music pours through.
The details are incredibly considerate, but the experience of this as a finished entity is where the joy really emerges.
This project seems extremely real & unreal all at once. There’s very little, if anything, to compare this with right now. The artistry of it is mesmerising.
There’s never been any reason to doubt Anton Cullen’s passion & production skills; far from it. This may well be, however, his most impressive release to date.