Flickers of personality come through, in both the video and the bars, and you get the feeling this is merely just a mildly mainstream taster of what’s to come. Hopefully that natural creativity plays a central role in future releases.

Hip-Hop

Not Industry Standard is the perfect name for this EP. This short playlist is swiftly likable, deeply honest, and musically pure. Steel is unconcerned with expectation or, as stated, industry standards, so his music has a level of freedom and realness about it that’s decidedly rare.

Hip-Hop

Davinci crosses the border between poetry and personality, keeping things real but also beautifully expressive and often cleverly metaphorical. The music is of the highest quality and the lyricism showcases an artist with an intelligent, articulate and deeply thoughtful writing style.

Hip-Hop

Immy talks of his demons and being kept awake all night, presenting flickers of detail and further intimacy as the story unravels, but all the while there’s a sense of positivity to the sound and the chord progression – even to his vocal delivery.

Alt PopHip-HopRnB

Alive is a song with a specific intention and sentiment within its story-line. Donquest leads with this at every step, keeping his bars poetic and personal, reflective of a hard-working, driven creative.

Hip-HopRnB

Offering up more character than ever, a relentlessly uplifting, energizing rhythm and pace, and an underlying beat that’s genuinely colourful and melodically on point – We Love kicks in with brightness and style and never lets up until it’s over. 

Hip-Hop

While there are dashes of recognizable, contemporary hip hop in the vocal effects and the beat, this considerate core seems to stand taller than that, so from the offset you get an image of LA$ka as fairly poetic and more of a deep thinker than most. 

Alt PopHip-HopRnB

Nikol Star has a sound that feels relevant to today’s world of hip hop and RnB crossovers, but it’s also a sound and style that could well build up a collection of songs easily recognisable as unique and loaded with specific personality. You know the tone once you’ve heard it, and that makes a big difference.

Alt PopHip-HopProducerRnB

A definite personal favourite from 2019 so far. A powerful track, eye-opening in many ways but also loaded with addictive good vibes that contrast cleverly with the depth of the subject matter. 

Alt PopHip-Hop